Our Proposed Plan

• To spend $25,000 over the next 12 months creating a culture/educating our community on the importance of shopping local – being Loyal To Local
• Radio & Newsprint advertising will be used
• Majority of advertising dollars will be spent on social media

What We Plan to Give

• 1 Yard style sign to all supporting businesses
• 100 Loyal To Local stickers given to all supporting businesses for you to put on your bags or used as you wish
• 100 Loyal to Local Business Cards to all supporting businesses
• Loyal to Local flags will be available for purchase.

So How Do We Fund This Proposal?

Let’s Say you had $250 to spend

• Radio Stations

You would get yourself 25 to 30 – 30 second ads on ONE station

• Daily News

You would get yourself (1) 4 Column x 3” ad with spot color

• • Social Media

You would get yourself around two weeks of help with Facebook posting including $50 in boost ads

Remember – You get to choose only ONE of the above for your $250 investment

The Power of Numbers

With The Participation of 100 Businesses

• Radio Advertising
  • We Will Get 140 – 30 second ads per month (on all four stations) for 12 consecutive months (That’s 560 ads per month)

• Newsprint
  • We Will Get the Front Page Featured Business Bottom Ribbon Ad once a month for 12 months

• Social Media
  • Media Creation, strategy, management & support of the social media calendar
  • One (1) Video Creation & Business Story Spotlights/mo

  • Numerous postings on six different social media platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube & Vimeo)

Click here for the full Loyal to Local presentation.

For more information about Loyal to Local, contact Lois Ellis at (906) 360-4653 or lois.ellis@daeda.org